The success of any business venture depend s on a number of factors. It is common to come across small businesses doing better than the large ones. The big question remains, why should a small business stand out? Several reasons lead to the success in a small business. Among the reasons are as outlined in the discussion below.
The businesses are more flexible
When the business is making certain persistent loses in the sale of a particular product, the person taking charge of the venture can opt to change to another product that seems to be doing well. Changing to another product in the large business becomes quite hard for the management since some rigid procedure is required. Using Search Engine Optimization leads to many many more sales and leads to your site. You need a professional in that area.
Closer personal relationship with customers who may prefer to do business this way
People who are doing business on small scale are able to create good relationships with their customers by listening to them as well as attending to their complaints in case they are dissatisfied because of one reason or the other. The owners know the people they are dealing with and can reach out to them face to face to convince them to be buying products from their business.
Limited responsibility to the owner
The owner has fewer duties to attend to giving them opportunity to perform exemplary on the tasks they are required to perform.
Advancement rate in opportunities
Unlike larger business, that takes some time before they grow into smaller businesses find it easy when it comes to growth since the owner has the idea of the key areas that require attention for better results.
In comparison to the large business, small businesses have low overheads because they operate in places with cheaper rent, electricity bills and rates in the form of taxes that leads to low prices for the consumers. Portland Small Businesses can use SEO to keep their over heads low.
Also check out Wikipedia on Small Business.